Make Your Copy Count

Attract, nurture and convert more of your ideal clients.

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Latest Posts

Simple Sales Funnels: Attract. Nurture. Convert

Marketing doesn't have to be complicated. You don't need fancy funnels or convoluted systems to attract, nurture and convert your ideal clients.

The Basics of Blogging

Are you new to the world of blogging? Confused about the different blog types and blog formats? Wondering how to write your blog posts or where to share them? This article covers the basics to get you started.

"How Can I Get My Team to Create Better Content?"

Whether your team lack motivation, confidence, direction, skill or something else, there are steps you can take to fix the problem.

Why Every Small Business Needs an Email List

If you've been telling yourself writing regular emails will be too much extra work or that nobody wants to read your mundane company updates, it might be time to rethink your priorities.

Copywriting Training is the Best Marketing Investment for Small Businesses

You might think your copy isn’t important, but it can make the difference between landing an amazing client or putting a prospect off working with you forever.

What is a Marketing Mentor?

Do you need one, what should you look for, and how can you get the most from them?

What's Hiding In Your Content Closet?

Why you should be resharing, recycling and repurposing your best content (and how to do it).

Social Media Content Ideas

The three types of content you should be posting to attract, nurture and convert your ideal clients.

10 Tips for Better Website Copy

If your website copy doesn’t do its job, then it doesn’t matter how well-built your site is or how amazing it looks, you won’t get those conversions.

5 Stages to Creating Effective Sales Copy & Marketing Content

Why rush the writing process and end up with something mediocre when you could take your time and create the perfect message?

Are Your Emails Putting People Off?

Could you be losing business because of your generic sales emails, poor proposals, or overzealous nurture campaigns?

7 Content Marketing Tips for Beginners

How to get started with content marketing

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